Thursday, March 30, 2006

NRMLA Elects Lender Lead Solutions CEO David Peskin to Board

Senior Educational Innovator to Join Premier Reverse Mortgage Group

Lender Lead Solutions, the premier mortgage educator and lead provider, is proud to announce that CEO David Peskin has been elected to the Board of Directors of the National Reverse Mortgage Lenders' Association (NRMLA).

"I'm honored to have been named to NRMLA's board," said Peskin. "I hope to be able to use my new position to build senior awareness about the powerful financial benefits of reverse mortgages."

As the official voice of the reverse mortgage industry, NRMLA is responsible for representing the industry's interests in Congress while promoting reverse mortgage education. As a new member of the board, Peskin will serve a unique role in helping to improve all aspects of the reverse mortgage process from the standpoint of lenders and consumers. Some of the board's current projects include:

* The passage of the "Reverse Mortgages To Help America's Seniors Act,"
which would remove the cap on the number of reverse mortgages that the
Department of Housing and Urban Development (HUD) can insure.
* Working with HUD and other agencies to improve reverse mortgage counseling.
* Promoting reverse mortgages in conjunction with the National Council on the Aging.

As the founder of Lender Lead Solutions' Senior Lending Network program, Peskin is no stranger to reverse mortgages. Founded in 2003, the Senior Lending Network was created to educate consumers about reverse mortgages and put them in touch with local lenders.

About Lender Lead Solutions

Lender Lead Solutions (LLS) was launched in 2003 to meet the lead generation needs of the mortgage industry. The company's programs use unique, celebrity-hosted TV advertisements and free DVDs to educate consumers about mortgages, while pairing them with qualified local lenders. LLS' Senior Lending Network campaign, hosted by renowned actor Robert Wagner, was developed to educate seniors about the powerful benefits of reverse mortgages.


Established in December 1997, NRMLA is a national trade association for firms that originate, service, and invest in reverse mortgages. Its members make and service more than 90 percent of all reverse mortgages in the U.S.

Media Contact:
Ben Abelson
Lender Lead Solutions
Marketing Associate

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